Blue tourism perspectives and willingness to support among locals in Davao

Abstract

The study was conducted to determine the blue tourism perspectives and willingness to support among locals of Davao. The researchers adapted and modified a questionnaire and administered the same to the 385 locals of Davao City. As a descriptive correlation research design study, not only will the level of the two variables involved in the study be determined, but the correlation between the two variables will also be ascertained. The gathered data were treated utilizing Mean and Pearson r, wherein the results are as follows: The perception of blue tourism is highly elevated among Davao locals. The local community perceives blue tourism in Davao as economically thriving and environmentally well-maintained. Social perspectives also reveal that blue tourism does not discriminate against the local community and that locals and visitors are treated well in the city. Additionally, the people of Davao are always eager to support the growth of blue tourism, especially when volunteering their time and energy to help the development of marine tourism in Davao or proposing it. Correlation is evident between the blue tourism perspective and willingness to support blue tourism among locals of Davao.