Motivation among online sellers of Island Garden city of Samal

Abstract

This study aimed to determine the motivation among online seller, which include age, gender and occupation. A descriptive research is the study in which the valuation of the data collected, recorded and solves a problem as an established of a cause and effect on relationship. Frequency and Percentage was employed to know the number of respondents that corresponds to the online sellers. It was found out that majority of the online seller are female aged 15 to 20 years old, majority of them are self-employed and housekeeper. This study came up with the following conclusion: the demographic profile of online sellers in IGACOS who aged 39 years old and above has the frequency of 3. Online sellers who aged from 33-38 years old have the frequency of 2 while 27-32 years old have the frequency of 7, aged 21-26 years old have the frequency of 8 and aged 15029 years old have the frequency of 10. In terms of gender, online sellers in Island Garden City of Samal revealed that the total number 27 were females and 3 were males. And in terms of occupation, it stated that there are two categories of employment occupation, the sideline and the regular work. Sideline has the frequency of 28 and 2 for the regular work. It stated that housekeeper and self-employed has the highest frequency of 8, followed by student having a frequency of 7. Next is the teacher that has a frequency of 4. Then the real estate broker having a frequency of 2 and lastly the medtech having a lowest frequency of 1. The overall total is 30; the product sold by the online seller of IGACOS. The product sold by the online sellers in IGACOS stated that clothes have the highest frequency of 8, followed by the cosmetics having a frequency of 7, next is bags and shoes that have the same frequency which is 5, followed by jewelries having a frequency of 2. Lastly, in category of other products such as gadgets and real estate having a frequency of 3; the sources of motivation among online sellers; All of the online sellers in Island Garden City of Samal are motivated to sell online to have an additional income to sustain their needs and to improve their financial capacity. They are motivated to sell online because of the broad market and they find it more convenient and easy to sell.