Transmitting inaccurate knowledge through online konspiracies (Tiktok): Strategies in evaluating fake news on natural disaster

Abstract

This study explored the different strategies that TikTok users employ in evaluating and identifying fake news on natural disasters. Utilizing semiotics as a methodology, information was gathered on TikTok users who use TikTok on an average basis. Videos were presented during the interviews to further imply the use of Semiotics. Results reveal a handful of strategies being employed, varying from user to user. Ranging from further research and cross-referencing, experiential correlation, looking at the author and the app’s features, looking for visual and auditory cues, determining AI content, content editing, and even citing other social media platforms. Each upholds significant results from the other, but each is aiming to assist in evaluating and identifying fake news on TikTok. Recommendations and implications were given in the development of information literacy among users, most specifically on identifying and evaluating fake news on TikTok. These findings underscore the critical need for strategies that yield good results to empower users in navigating and discerning information in an increasingly digital world.