The influence of parental financial behavior on saving and investment behavior of the students

Abstract

The study aims to determine the influence of parental financial behavior on the students' saving and investment behavior. It educates students on the importance of budgeting, investing, and saving to achieve financial security and stability. This study used a non-experimental quantitative descriptive correlational technique approach. The researchers used simple random sampling because the target population's components are divided into three groups or strata, and the components involve selecting a small subset of people or members from the entire population, particularly a descriptive, correlational research design. Respondents are all the 308 individual students taking up Business Administration from the first year to the fourth year at UM Peñaplata College. The researchers defined and statistically calculated the influence of parental financial behavior on the saving and investment behavior of the students. In the study conducted by the researchers, students perceive their parents' financial behavior in savings, which always manifested and often manifested in their investment behavior. This high engagement can be attributed to the financial principles and habits modeled by their parents. The results indicate that children are more likely to demonstrate responsible saving and investing behaviors if they observe and internalize their parents' good financial habits. This reflects the value of parental guidance in helping students develop discipline and financial literacy. By modeling healthy financial practices, parents can make a significant difference in their children's financial well-being and readiness for future financial issues.