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dc.contributor.authorLasan, Lady Unezalyn
dc.contributor.authorDoraydo, Maribeth
dc.contributor.authorNique, Emma
dc.date.accessioned2025-02-01T07:26:57Z
dc.date.available2025-02-01T07:26:57Z
dc.date.issued2023-03
dc.identifier.urihttps://repository.umindanao.edu.ph/handle/20.500.14045/1246
dc.descriptionIn Partial Fulfillment of the Requirements for the Degree of Bachelor of Science in Business Administration Major in Marketing Managementen_US
dc.description.abstractThe food delivery service industry is growing at a rapid rate in the Philippines and globally. The purpose of this study was to determine the customer perception on the service quality of the food delivery system. The study used descriptive research method, with an adapted and modified questionnaire. Based on the data gathered, on the level of customer perception on the service quality of the food delivery system, it shows that responsiveness had the highest mean, while assurance had the lowest mean. Furthermore, there is no significant difference in the level of customer perception on the service quality of the food delivery system when grouped according to profile, and therefore it failed to reject the hypothesis. Ultimately, the researchers recommend business owners that they should improve in terms of assurance. This could be accomplished by committing to providing high-quality service to their customers and making an effort to cultivate customer relationships to continuously improve and provide assurance with the service they provide. Also, they could take certain actions to monitor their reviews and act accordingly since potential customers would be checking their rating. Above all, they must instill the value of quality in all aspects of their business operations.en_US
dc.language.isoen_USen_US
dc.subjectFood delivery servicesen_US
dc.titleCustomer perception on the service quality of food delivery systemen_US
dc.typeThesisen_US


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